Facebook drives WiseAcre Looney
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Looney Tunes page views skyrocketed from 500 – 600 a day to 14,000 on Sat.
Amateur, zoom zoom is nothing compared to escape velocity. |
What would you think if you checked your stats and found a graph like this?

This is a graph of the Looney Tunes page views over the last 30 days. The norm is around 500. Seeing the first rise to 1,600 I thought ‘cool’. When it went over 7,000 the next day I thought ‘What?. The next day when it spiked over 15,000 I had to remove the brick from my pants.
Over a year the graph looks like it was drawn with a right angle square. Oh come on, at least pretend it was a shaky old geezer like me that did it.

Other stats were telling me that nearly all the traffic was coming from search engines and overwhelmingly from Google. That explained squat. I’ve had good rankings for a number of Looney Tunes character names. It wasn’t likely any change in my rankings would amount to that much traffic.
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Too many questions and not enough knowledge to ask them.
Why are so many people suddenly searching for Yosemite Sam, Wile E. Coyote and Foghorn Leghorn? Whats causing so many people to go Looney all at once? What’s Up Doc? Want to sing along with me and Daffy? She was an acrobats daughter |
I didn’t know what to do. Run before it blew or start pointing fingers at suspicious wabbits.
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On Sunday night we let an old Navy man into the house and shared coffee with him. In exchange he passed on information key to unlocking the mystery. I was seeing a diabolical plot to turn millions of socialable web citizens into cartoon characters unfold before me.
| Facebook threw the water.
What I was seeing was just a small ripple in the massive flood of people searching for a more realistic profile pic than the one they were using. |
It was some awareness thing that caught me totally unaware. If I had known you were coming I would have spruced the place up a bit and baked a cake.







